The people behind Kiddalou

Poppy Sketchwood

Illustrator

Poppy gives Kiddalou its visual world, from Lou the fox and his friends to the coloring pages, puzzles, and printables.

Areas of focus

Children's illustration
Visual learning
Observation
Fine motor skills
Character design

You'll see this name as:Written by Poppy Sketchwood

Like everyone on our team, Poppy works under a pen name. The person and the experience behind it are real.

What Poppy does at Kiddalou

Her work draws on visual learning, children's observation, storytelling through pictures, and fine motor development. She works closely with the editorial and educational side of Kiddalou, so each picture supports what a child is being asked to do rather than simply decorating the page.

For younger children, that often means clear silhouettes, readable expressions, and generous spaces. As the intended age goes up, illustrations can carry more detail and become part of the observation or storytelling challenge.

What Poppy looks for on a page

Where the eye lands first. The most important thing on the page should be the first thing a child notices.
Where it goes next. A path through the picture that follows the activity.
How much a page can hold. Enough detail to be interesting, never so much that it competes with the task.
Room for little hands. Shapes and spaces sized for coloring, tracing, and drawing.

And Lou has a habit of sneaking into her sketches whenever nobody is looking.

Profile updated: October 2026